My favorite brand( NIKE shoes ) Research Paper Example | Topics and Well Written Essays - 750 words

My favorite brand( NIKE shoes ) - Research Paper Example Nike, founded in January 25th 1964 by Bill Bowerman and Phil Knight as Blue Ribbon Sports, is an American multinational enterprise headquartered near Beaverton, Oregon, the designs, develops, manufactures and markets footwear, apparel, equipment, accessories and services. Valued at 10.7 billion USD, it is the most valuable brand among sports businesses and as of 2012, had more than 44,000 employees worldwide (Carbasho & Westport, 2010). It is quite easy answering people who ask what type of shoes I prefer (as it is clearly Nike), what I find particularly engaging is answering why I like Nike Shoes in a single sentence since it is a topic I could go on about for a whole day. Nike shoes are amazing in a plethora of ways and reasons. First of all, I like Nike Shoes for the wide variety that they offer. If you visit a Nike shoe store, guaranteed you will find a myriad of confusing choices to pick from. And if you’re not the disciplined type, you could easily go on an impulse buying spree. Nike shoes come in different amazing designs, colors, sizes, and so on, for all sexes. Virtually all tastes and preferences are catered for in a Nike store. It’s nearly impossible to miss something that strikes (or even something to gift to a special one on a special occasion). Secondly, Nike shoes elicit deep passion in me for the relative comfort they offer. Wearing Nike shoes is almost as comfortable as walking naturally barefoot except that your feet are now protected. So long as you pick a suitable size, you will always find Nike shoes designed for utmost comfort and protection. No pinches or sore toes at the end of that morning exercise, unlike other brands I’ve come across. In addition, Nike shoes offer durability unlike any other. Whether it is rigorous exercises or calm walks, Nike shoes will serve you for a good period of time before fading away/ aging. They are built tough to match any purpose. From my